Privacy policy

Welcome to Wesy (“Wesy,” “we,” “our,” or “us”).

Wesy is a weather-powered fashion and outfit recommendation platform that provides weather information, personalized outfit recommendations, AI-powered styling experiences, personalized fashion imagery, shopping recommendations, and related services through our mobile applications, websites, and other digital experiences (collectively, the “Services”).

This Privacy Policy explains what information we collect, how we use and share it, how long we retain it, and the choices available to you.

By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.

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1. Scope

This Privacy Policy applies to users of Wesy’s mobile applications, websites, customer support channels, and related Services.

The Services are intended for users who are 13 years of age or older.

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2. Information We Collect

The information we collect depends on the features you use, your device settings, permissions you provide, and applicable law.

2.1 Account and Profile Information

We may collect:

• Email address

• Account identifiers

• Authentication information

• Name or profile information

• Age range

• Style preferences

• Clothing preferences

• Shopping preferences

• Personalization settings

• Subscription information

• Feedback

• Customer support communications

You may choose not to provide certain information, although some features may not function properly or may be unavailable.

2.2 Login and Authentication Information

Wesy may allow you to create an account or sign in using:

• Email authentication

• Sign in with Apple

• Google Sign-In

• Other supported authentication providers

These providers may provide limited information necessary to authenticate you, create or maintain your account, and provide the Services.

2.3 Age-Range Information

Wesy may collect or receive your age range to:

• Confirm eligibility to use the Services

• Personalize outfit recommendations

• Adjust styling, comfort, layering, and fit recommendations

• Provide age-appropriate experiences

• Comply with applicable laws and platform requirements

We may use age-range information rather than collecting your exact date of birth where appropriate.

2.4 Location Information

With your permission, Wesy may collect or process:

• Precise location

• Approximate location

• City-level location

• Geographic region

We may use location information to:

• Determine local weather conditions

• Provide weather forecasts

• Generate weather-based outfit recommendations

• Deliver weather alerts

• Personalize your experience

You may disable location access through your device settings.

Where available, you may also choose a city manually instead of providing your device location.

2.5 Weather Information

Wesy may obtain weather information associated with your selected or detected location, including:

• Temperature

• Weather conditions

• Humidity

• Wind

• UV index

• Precipitation

• Severe weather information

Weather information may be provided by third-party weather services.

Wesy does not guarantee the accuracy, completeness, availability, or timeliness of third-party weather information.

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3. Photos, Images, and User Content

Users may choose to provide:

• Face photos

• Full-body photos

• Outfit photos

• Wardrobe images

• Profile images

• Other visual content

You retain ownership of content you upload.

By uploading content, you grant Wesy a limited, worldwide, non-exclusive, royalty-free license to host, store, process, reproduce, modify, analyze, and display that content solely as reasonably necessary to operate, maintain, secure, improve, and provide the Services.

You should only upload content that you own or have permission to use.

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4. Face AI and Reference Images

Wesy may provide AI-powered features that allow users to generate personalized fashion images using their appearance.

Reference Images

You may choose to upload a face photo or other reference image for use with Wesy’s AI personalization features.

Wesy may store your selected reference image so that you can continue generating personalized fashion images using the same appearance without uploading the image again each time.

Your reference image may remain associated with your Wesy account until you:

• Replace the image

• Delete the image

• Delete your Wesy account

How Facial Images Are Used

Facial images and related visual characteristics may be processed to provide:

• Personalized AI fashion imagery

• AI-powered styling experiences

• Visual personalization

• Style recommendations

• Virtual styling or try-on experiences

• Related fashion personalization features

Wesy does not use facial images for:

• Identity verification

• Authentication

• Law enforcement identification

• Credit decisions

• Employment decisions

• Similar eligibility decisions

Unless separately disclosed and consented to where required by applicable law, Wesy does not create or store biometric identifiers or biometric templates for the purpose of uniquely identifying an individual.

Wesy does not sell uploaded facial images.

Wesy does not use uploaded facial images to train general-purpose artificial intelligence models without your explicit consent.

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5. Artificial Intelligence and Automated Processing

Wesy may use artificial intelligence, machine learning, computer vision, and automated systems to provide:

• Outfit recommendations

• Personalized fashion imagery

• Style recommendations

• Shopping recommendations

• Weather-based recommendations

• Personalized content

These systems may process information including:

• Reference images

• Uploaded images

• Style preferences

• Clothing preferences

• Weather information

• Location information

• User interactions

• Prompts

• Personalization inputs

AI-generated recommendations and images may contain inaccuracies, unexpected results, or may not perfectly represent your appearance or preferences.

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6. AI and Technology Service Providers

Wesy may use third-party artificial intelligence, cloud infrastructure, image-processing, analytics, authentication, and other technology providers to operate the Services.

Depending on the feature you use, information processed by these providers may include:

• Reference images

• Uploaded images

• Visual characteristics

• Prompts

• Style information

• Clothing information

• Other information necessary to provide the requested feature

We seek to use service providers subject to contractual, technical, and organizational safeguards appropriate to the information being processed.

When you delete a stored reference image or your account, Wesy will take reasonable steps to remove the associated image from our active systems and, where applicable, instruct service providers processing that information on our behalf to delete it in accordance with applicable agreements and law.

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7. Usage Information

We may automatically collect information about how you interact with Wesy, including:

• Screens viewed

• Features used

• App interactions

• Session information

• Navigation activity

• Search activity

• Recommendation engagement

• Product interactions

• Affiliate link interactions

• Sponsored-content interactions

• Referral information

We may use this information for analytics, personalization, security, recommendation improvement, and product development.

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8. Device and Technical Information

We may collect:

• Device model

• Operating system

• App version

• Browser type

• Language settings

• Time zone

• IP address

• Device identifiers

• Advertising identifiers, where permitted

• Mobile network information

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9. Analytics and Diagnostics

We may collect:

• Crash information

• Error logs

• Diagnostic information

• Performance information

• Stability information

• App health information

We use this information to maintain, troubleshoot, secure, and improve Wesy.

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10. Firebase and Similar Services

Wesy may use Google Firebase and similar services, including:

• Firebase Analytics

• Firebase Authentication

• Firebase Crashlytics

• Firebase Cloud Messaging

• Firebase Remote Config

• Firebase Firestore

• Firebase Storage

• Firebase Performance Monitoring

Depending on the services enabled, these providers may process:

• Authentication information

• Device information

• Usage information

• Diagnostic information

• Performance information

• Push notification tokens

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11. How We Use Information

We may use information to:

• Provide weather information

• Generate weather-based outfit recommendations

• Generate personalized fashion imagery

• Provide AI-powered styling features

• Maintain reference images for AI personalization

• Personalize recommendations and content

• Create and maintain accounts

• Authenticate users

• Deliver notifications

• Provide customer support

• Operate and secure the Services

• Analyze product usage

• Improve recommendations

• Improve Service performance

• Prevent fraud, abuse, and security incidents

• Conduct analytics and research

• Operate shopping and affiliate experiences

• Measure advertising and marketing effectiveness

• Comply with legal obligations

We may use aggregated or de-identified information to understand trends, evaluate features, and improve our Services.

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12. Advertising, Attribution, and Marketing

Wesy may work with advertising, analytics, attribution, and marketing providers.

These providers may help us:

• Measure campaign effectiveness

• Understand user acquisition

• Measure conversions

• Analyze engagement

• Improve marketing performance

• Deliver or measure advertising where permitted

Depending on the technologies used, information processed may include:

• Advertising identifiers

• Device identifiers

• Attribution information

• Campaign information

• Referral information

• App interaction events

Where required by applicable law or platform policy, Wesy will request appropriate permission or consent before using information for tracking or personalized advertising.

Wesy does not sell personal information for monetary consideration.

Certain disclosures to advertising or marketing partners may be considered “sharing,” “targeted advertising,” or similar activity under applicable privacy laws.

Where required, users will be provided with applicable choices or opt-out rights.

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13. Cookies, SDKs, Pixels, and Similar Technologies

Wesy and our service providers may use:

• Cookies

• Mobile SDKs

• Tracking pixels

• Local storage

• Similar technologies

These technologies may be used to:

• Provide Service functionality

• Remember preferences

• Analyze usage

• Maintain security

• Measure marketing performance

• Support attribution

• Personalize experiences

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14. Shopping and Affiliate Links

Wesy may display:

• Shopping recommendations

• Product recommendations

• Affiliate links

• Retailer links

• Sponsored recommendations

If you purchase a product after following certain links, Wesy may receive a commission or other compensation.

Wesy generally does not receive or process payment-card information for purchases completed directly with third-party retailers.

Purchases made through third parties are governed by the applicable retailer’s terms, privacy policies, shipping policies, and return policies.

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15. Sponsored Content

Wesy may display sponsored, promoted, or paid content from brands, retailers, advertisers, or other partners.

Sponsored content may be appropriately identified as sponsored, promoted, paid, or through another applicable disclosure.

We may collect information about interactions with sponsored content, including impressions, clicks, engagement, and conversion information, for measurement and reporting purposes.

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16. Push Notifications

With your permission, Wesy may send:

• Weather alerts

• Outfit recommendations

• Style recommendations

• Shopping recommendations

• Product updates

• Service announcements

• Promotional communications

You may manage or disable push notifications through your device settings.

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17. How We Share Information

Wesy does not sell personal information for monetary consideration.

We may disclose information to service providers assisting us with:

• Cloud infrastructure

• AI processing

• Image processing

• Authentication

• Analytics

• Weather information

• Customer support

• Notifications

• Security

• Marketing and attribution

These providers may process information on our behalf as necessary to provide their services.

Legal and Safety Reasons

We may disclose information when reasonably necessary to:

• Comply with applicable law

• Respond to valid legal processes

• Protect users or the public

• Protect Wesy’s rights or property

• Detect or prevent fraud and abuse

• Maintain security

• Enforce our agreements

Business Transactions

Information may be transferred or disclosed in connection with:

• A merger

• Acquisition

• Financing

• Investment

• Reorganization

• Asset sale

• Bankruptcy

• Similar corporate transaction

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18. Data Retention

Wesy retains personal information only for as long as reasonably necessary to provide the Services and fulfill the purposes described in this Privacy Policy.

Reference Face Images

Your reference image may be stored for as long as it remains associated with your Wesy account.

This allows Wesy to generate future personalized fashion images without requiring you to repeatedly upload the same image.

You may replace or delete your reference image.

When you delete or replace a reference image, Wesy will delete or de-identify the previous image from active systems, subject to limited retention reasonably necessary for backups, security, fraud prevention, legal obligations, or dispute resolution.

AI-Generated Images

AI-generated images saved to your account may be retained until you delete the images or delete your account.

Account and Other Information

Other information may be retained as reasonably necessary to:

• Provide the Services

• Maintain accounts

• Maintain security

• Prevent fraud or abuse

• Resolve disputes

• Comply with legal obligations

• Enforce agreements

Deleted information may remain temporarily in backups before removal through normal backup-retention processes.

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19. Data Security

Wesy uses commercially reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, loss, or misuse.

However, no electronic transmission or storage system can be guaranteed to be completely secure.

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20. International Data Transfers

Wesy and our service providers may process or store information in countries other than your country of residence.

Where required by applicable law, we use appropriate safeguards for international transfers of personal information.

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21. Your Privacy Rights

Depending on where you live, you may have rights to:

• Access your personal information

• Correct inaccurate information

• Delete personal information

• Obtain a copy of certain information

• Restrict certain processing

• Object to certain processing

• Withdraw consent

• Opt out of certain advertising or data-sharing activities

• Request data portability

• Appeal certain privacy decisions where applicable

We may need to verify your identity before processing certain requests.

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22. California Privacy Rights

California residents may have additional rights under applicable California privacy laws.

These may include rights to:

• Know what personal information is collected

• Access personal information

• Correct inaccurate information

• Delete personal information

• Opt out of certain sales or sharing

• Limit certain uses of sensitive personal information where applicable

• Exercise privacy rights without unlawful discrimination

Wesy does not sell personal information for monetary consideration.

If Wesy’s advertising practices constitute “sharing” under applicable California law, eligible users will be provided with an appropriate method to exercise applicable opt-out rights.

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23. European and UK Privacy Rights

Users located in the European Economic Area, United Kingdom, or similar jurisdictions may have additional rights under applicable data-protection laws.

Depending on the processing activity, our legal bases may include:

• Consent

• Performance of a contract

• Legitimate interests

• Compliance with legal obligations

Depending on applicable law, you may have rights to access, correct, delete, restrict, object to processing, withdraw consent, or receive a portable copy of certain personal information.

Age-related consent requirements may vary by jurisdiction.

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24. Children’s Privacy

Wesy is not intended for children under the age of 13.

You must be at least 13 years old to use the Services.

Wesy does not knowingly collect personal information, including facial images, from children under 13.

If we learn that we have collected personal information from a child under 13, we will take reasonable steps to delete that information.

If you are a parent or legal guardian and believe that a child under 13 has provided personal information to Wesy, please contact us using the information below.

Users between the ages of 13 and the age of legal majority in their jurisdiction should use the Services with the involvement of a parent or legal guardian where required by applicable law.

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25. Account and Data Deletion

Users may initiate account deletion through account settings within the Wesy application where account functionality is available.

Wesy may also provide a web-based method for requesting account and associated data deletion.

When you delete your account, Wesy will delete or de-identify personal information associated with your account, including stored reference images and saved AI-generated images, unless limited retention is reasonably necessary for:

• Legal obligations

• Security

• Fraud prevention

• Dispute resolution

• Backups

• Other permitted purposes

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26. Third-Party Services

The Services may integrate with or link to third-party websites, retailers, platforms, or services.

Wesy is not responsible for the privacy practices, content, products, or services of third parties.

We encourage you to review applicable third-party privacy policies before providing information to them.

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27. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to:

• Our Services

• Technologies

• Business practices

• Legal requirements

When we make changes, we will update the Effective Date at the top of this Privacy Policy.

Where required by law, we may provide additional notice or obtain consent before material changes take effect.

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28. Contact Us

For questions, privacy requests, account deletion requests, or concerns regarding this Privacy Policy or Wesy’s privacy practices, please contact us:

Company: Wesy

Email: wesy.ai.support@gmail.com

Website: www.wesyai.com